Watch out, there's a plague afoot! A plague of what, you ask? A plague of same-y-ness! Blogs, apps, sites --- they all look the same. The web has become a place of templates rather than innovation. That means big wins are available for he and she who would dare to break the mould. Learn how to break out of the same-y rut, catch your accidentally copying, and create sites and apps that dare to be different. It'll be just like Zero-Based Accounting, but fun.